Happenings at Triangle Realty

The Complete Guide to Selling Your Home - Part 2

Feb 6, 2017

On the Market

Step 1: Marketing Strategy

One of your real estate agent’s most important and biggest jobs will be making sure potential buyers see your house.  A marketing campaign for your property should include both traditional and digital marketing tactics.  We want to give you a list of marketing techniques that are essential to getting your house out there.

  • Photography/Videography- Professional photography is a must!
  • For Sale Signs- Always recommended for the buyers to see as they cruise their target neighborhoods.
  • Open Houses- Be prepared to leave your house for 2-4 hours for your agent to utilize this time in the best way possible.
  • Online Marketing- 92% of buyers start their searches on the web.  Having an online presence is critical!
  • Email Marketing/Social Media- Facebook, Twitter, Instagram and email are all becoming big parts of marketing in the real estate industry.  Through these tactics, you can share the link to your listing on your own profile!
  • Print Marketing- This type of marketing could be done in a variety of ways and most agents will print feature sheets for your home with information and photos.  This can include postcard mailers, newspaper, and real estate magazines.

Your ideal buyer is out there, and Triangle Realty has an innovative marketing team and strategies to reach your target audience!

Step 2: Showings

When buyers make an appointment to see your house, you should be prepared to do the following in order to help your agent:

  • Leave your house, as this can be extremely distracting to the buyer.
  • Be flexible with showing times, which are generally in the evenings or on weekends to accomodate most work schedules.
  • Board the dogs or take them out.  If nothing else, crate them during showings.
  • Consider moving out of your home temporarily while it’s for sale.  This can make things a lot less hectic on you and your agent. 

Step 3: Offers

You should know, sadly, not every house seller gets into a bidding war.  Your agent will walk you through what to expect come offer time, but if there is only one buyer for your house, you can expect to see the following two conditions in an offer:

  1. A financing condition, which allows the Buyer to confirm their mortgage qualifications with a lender.
  2. A contingency condition, seen in some instances where the Buyer must sell their current house before they can purchase your property so will submit with the contract an additional form titled 'Addendum for Sale of Other Property by Buyer'. 

Other things to be negotiated are items such as price, closing date, inclusions, option period, and deposit.  Your agent should advise the best strategy to help you get the highest price.

The Closing Process 

Step 1: Prior to Closing Day

Closing day is the day the new buyer takes possession.  As closing day approaches, you will need to make sure to:

  • Inform the utility companies of your impending move.
  • Cancel or transfer your home insurance to the house you will be moving into.

Step 2: Responsibilities

You’ll want to negotiate the repairs by reviewing and responding to the requests that the buyers make during their option period.  You should also get help form your agent to make sure all deadlines are met.

Step 3: What the Seller Pays

As the seller, it is your choice to respond to the buyer about repairs they want made in one of three ways.  You may decide to:

  • Agree to everything the buyer requests
  • Agree to some of the buyer requests
  • Agree to none of the buyer requests

Also, who pays for the repairs is always negotiable!

Step 4: Closing Day

When the property is transferred to the new owner, you will receive the money via the title company.

How the Triangle Team Exceeds Expectations

Triangle Realty conducts extensive comparative market analysis research. We offer a professional opinion on list price to ensure a quick sale at the best price possible.  We always hire a professional photographer in order to put the best foot forward in showcasing your property.  We then utilize the photographs in our marketing plans we personalize for each of our clients.

The marketing plan includes all of the steps we take in order to effectively market your home. This includes:

  • Flyers
  • Mailers
  • Magazine and Newspaper publications
  • Newsletter
  • Social media targeting
  • Occasional video production

Just For You

Triangle Realty has monthly service listing reports that will keep you in the loop on what is going on with your property.  With our local, friendly service, you can rest assured that your home is in good hands.  We are a trusted face in the community and we want to make this a good experience for everyone involved!

 

Events Triangle Realty LLC

NCBA - National Cattlemen's Beef Association Convention & Tradeshow
Feb 1-3, 2017
Gaylord Nashville, TN
Click here for more information

Texas & Southwestern Cattle Raisers Convention
March 31 - April 2, 2017
San Antonio, TX
Click here for more information

27th Annual Outlook for Texas Land Markets
April 20-21, 2017
San Antonio, TX

World Championship Ranch Rodeo
Nov 2017
Amarillo National Center, Amarillo TX
Click here for more information
Come see the Triangle Booth!

Farm & Ranch Show
Nov 28-30, 2017
Amarillo, TX
Click here for more information
Come see the Triangle Booth!

Dallas Safari Club Convention
Jan 2018
Click here for more information

Panhandle Groundwater Conservation District Symposium
Spring 2018
Amarillo, TX
Click here for more information

NCBA - National Cattlemen's Beef Association Convention & Tradeshow
Feb 1-3, 2017
Gaylord Nashville, TN
Click here for more information

Texas & Southwestern Cattle Raisers Convention
March 31 - April 2, 2017
San Antonio, TX
Click here for more information

27th Annual Outlook for Texas Land Markets
April 20-21, 2017
San Antonio, TX

World Championship Ranch Rodeo
Nov 2017
Amarillo National Center, Amarillo TX
Click here for more information
Come see the Triangle Booth!

Farm & Ranch Show
Nov 28-30, 2017
Amarillo, TX
Click here for more information
Come see the Triangle Booth!

Dallas Safari Club Convention
Jan 2018
Click here for more information

Panhandle Groundwater Conservation District Symposium
Spring 2018
Amarillo, TX
Click here for more information

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